back
ULF                
The Logistics Driven Company
 

Companies must increasingly meet the demand of rapidly changing markets and environmental conditions. Classical corporate structuring in functionally-oriented and hierarchically structured departments is then extremely impedimental. This realization has been accepted everywhere by now. Yet there is still a problem of consistent implementation of process orientation in companies. The management game ULF helps to break down in-house reservations and fear of change and transform these into enthusiasm and desire for change. This succeeds through an individually customizable management game model, which is convincing through its closeness to reality to the simulated processes and products. Apart from the problems of classical corporate organizations, the management game demonstrates possibilities for reorganization, which lead to a process-oriented company that operates flexibly and cost efficiently.
 


Experience
Overcoming territorial thinking and functional orientation by turning to process orientation is the most important success factor of a corporate organization oriented toward logistics. Experiencing this insight directly is the substance of the management game ULF. A “chaos round” only too plainly shows employees the disadvantages of a functional orientation. The seminar participants find their way out of this situation however in the guided moderation. Looking past the end of one’s nose is elevated to a paradigm. The process analysis separates value adding activities from wastefulness. As a result, the orientation of the entire company toward the single important parameter--- customer satisfaction --- succeeds.




Process orientation leads to customer orientation in supply chains
Functional orientation leads to rigidity and separation of cost centers



Comprehend
The participants of the management game are no longer consumers of knowledge but rather producers. By autonomously working out the knowledge, they assess and accept it as credible. The management game sets this cognitive process in motion by playing several rounds. Every round ends with a discussion of the outcome, which integrates the participants in the improvement process through the cycle:
• identifying problems,
• discussing measures,
• defining objectives.
By alternating sequences of theory and practical play, passive communication of information is augmented by active development of knowledge. Accordingly, the sequence of the management game is divided into several blocks building upon one another, which each analyze the knowledge acquired in the preceding stage and process and utilize it for solving further fields of problems.
 

 


Learn
The management game ULF familiarizes experts and executives from industry with the overall concept of process orientation. The methods and tools necessary and available for this are explained in a clear way in the management game and realistically introduced in their effectiveness. In particular, the implementation aspect of reorganization in running production can be demonstrated under realistic conditions and yet without risk.
In in-house training the management game ULF is suitable as a group-dynamic instrument of logistics training. Teamwork capacity and leadership potential can thus be tested and logistics knowledge imparted at the same time.
The Fraunhofer IFF in Magdeburg gladly helps you further if you too are interested in a management game seminar in order to thus transfer the results of research oriented toward application to your company.
 
  back